Conversion Marketing

BUILDING BRANDS.LAUNCHING PRODUCTS.
CREATING ADVOCATES.

AMCI Live develops and executes consumer marketing events and experiences that accelerate the purchase funnel, increase consideration and get results. With more than 10 million vehicle interactions since 1985, AMCI lifestyle and intercept events, product engagement, brand immersions and test drive programs convert prospects to buyers.

attraction_bg ATTRACTION
  • INTERCEPT AND STREET MARKETING
    Transforms Main Street into a dynamic retail environment

  • BRANDING
    Imaginative design and interaction cuts through clutter and draws a crowd

  • PRODUCT DISPLAYS
    Spark discovery and deliver key product messages

attraction_bg ENGAGEMENT
  • PRODUCT EXPLORATIONS
    Guided experiences that deepen product consideration

  • INTERACTIVE MEDIA
    Deep dives under the skin, under the hood and inside vehicle stories

  • TRAINED SUBJECT MATTER EXPERTS
    Passionate, credible, knowledgeable enthusiasts who build relationships and manage the conversion process

attraction_bg IMMERSION
  • BRANDED ENVIRONMENTS
    Fixed location, touring or mobile product and lifestyle activations to dimensionalize brands

  • PRODUCT DEMONSTRATIONS
    Memorable live interactions to showcase vehicle features and capabilities

  • DYNAMIC VEHICLE EXPERIENCES
    Total brand and product immersion through test drives on streets, closed courses and tracks conducted by Certified AMCI pro drive staff